Founded in: 1977
Headquarters (HQ): Miami, USA
ROK M.I.A. is a Miami based brand featuring unisex hats and apparel. Created in 1977, the brand logo was designed as a homage to the City and Downtown Miami’s history. Since it’s inception, the ROK MIA logo was featured on a large scale, community mural in Downtown Miami and has become a local fixture embodying the City itself. The logo is a representation of Miami via its usage of bold colors to highlight the City’s vibrancy and depiction of sails to represent the ocean that encompasses it.