BreakingT is a pioneer in real-time sports merchandise. We monitor social media data to identify the biggest moments in sports, and immediately commemorate them with fan apparel.
We operate our business like a newsroom with new releases happening as fast as trends are breaking on social media.
BreakingT works hand-in-hand with our licensing partners in professional and collegiate sports to create timely licensed products for passionate fans.
We've partnered with over 70 professional sports teams and major collegiate athletic programs, and work directly with star athletes on limited edition launches.